CeraVe Solutions: A Men’s Facial Skincare Routine for All Skin Types
Every skin type can benefit from a daily skincare routine, and that includes addressing the needs of men’s common skin concerns. Men’s skincare has its own criteria to consider when choosing the right products that support clean, healthy-looking skin. To help balance the unique needs of men’s skin, try our easy-to-follow CeraVe skincare regimen using non-comedogenic cleansers, moisturizers, serums, and creams developed by dermatologists.
Starting a men’s skincare routine from scratch can often feel intimidating—especially if you’ve never dedicated much time to taking care of your skin before. To keep things simple, a straightforward skincare routine is generally recommended, with slight variations for some of men’s skincare concerns—including dryness, anti-aging, dark spots, and acne. Choosing the right products for your skin type and maintaining the skin’s protective barrier are the first steps towards building a gentle, yet effective skincare regimen for men. If you’re not sure what type of skin you have, check out our helpful skin type guide.
Our Men’s Skincare Tips
If you’re just beginning a men’s skincare routine, here are some useful tips to help get you started:
- Stick to a few easy-to-follow steps and remain consistent with your routine for at least a few weeks. Always consult with a dermatologist if skin concerns persist or you notice new symptoms.
- Every morning and evening, we recommend using a non-comedogenic foaming gel cleanser that is designed to hydrate, help soothe the skin, and contains essential ceramides to help maintain the skin’s natural barrier.
- Adding sunscreen to your routine can help protect skin from the sun’s harmful UVA and UVB rays.
- Include a retinol product in your regimen to help minimize the appearance of pores and improve the look of fine lines, wrinkles, and rough texture in men’s skin.
Our Recommended Men’s Facial Skincare Routine for All Types
Men commonly face skin concerns such as rough and bumpy skin, increased oil (sebum) production, and irritated skin post-shaving. Nonetheless, the core skincare essentials still remain the same in order to build an effective routine. Using this foundational set of steps both in the morning and at night helps thoroughly cleanse, hydrate, and refresh your skin—without stripping away essential moisture.
Here are CeraVe’s essential skincare steps to follow in a men’s facial skincare routine:
Step 1. Remove Dirt and Excess Oil With a Gentle Foaming Cleanser
Choosing the right facial cleanser for men’s skin is the first important step in this routine. Every morning and evening, cleanse with a foaming gel cleanser that contains essential ceramides to help maintain your skin’s natural barrier, such as CeraVe Foaming Facial Cleanser. This gel-based foaming cleanser is an ideal way to cleanse and care for normal to oily skin.
For rough and bumpy skin: For rough and bumpy skin concerns, we recommend CeraVe Renewing SA Cleanser, a fragrance-free and non-comedogenic salicylic acid cleanser. Salicylic acid is a gentle, yet effective exfoliating acid that helps sweep away dead skin cells. This cleanser effectively removes dirt, oil, and sweat without leaving skin feeling stripped. Best of all, it’s suitable for both face and body, making it an easy way to simplify any men’s skincare regimen. To apply it, simply wet your face or body with lukewarm water and massage into your skin in a gentle, circular motion.
Step 2. Use a Targeted Serum
Every men’s skincare routine should include a targeted serum that offers simple, multifunctional benefits. CeraVe Skin Renewing Vitamin C Serum offers antioxidant benefits, and helps to visibly brighten your complexion and promote a more even skin tone.
For sensitive skin: For a hydrating alternative for sensitive skin, you can apply the CeraVe Hydrating Hyaluronic Acid Serum with MVE Delivery Technology at this point in your routine for a refreshing, gel-cream option with vitamin B5 to help soothe skin.
Step 3. Apply a Moisturizer With Sunscreen
“Sunscreen is a vital part of protecting the skin against the sun,” according to board-certified dermatologist Dr. Sejal Shah. Therefore, a hydrating moisturizer with SPF is an important next step in this routine. “When choosing a sunscreen product, it's important to choose a product that is broad-spectrum with an SPF of at least 30,” says Dr. Sejal Shah, adding that, “broad-spectrum indicates that the sunscreen protects against both UVA and UVB, both of which are harmful to the skin.”
However, when choosing a moisturizer with sunscreen, it’s important to note that men’s skin produces more sebum, according to research—meaning that the chances for excess oiliness may also be higher.2 For this reason, we recommend using CeraVe Ultra-Light Facial Moisturizing Lotion, a lightweight, oil-free daytime moisturizer with SPF 30. Formulated with hyaluronic acid, niacinamide, and ceramides, it provides a non-greasy matte finish, and won’t clog pores. This product offers sun protection, while also helping to leave men’s skin feeling soft and smooth.
For dry skin: Apply CeraVe AM Facial Moisturizing Lotion with Sunscreen to dry skin for a hydrating face lotion option that also contains SPF 30 and makes a great morning skincare multitasker for men’s skin.
Step 1. Cleanse Again
After a long day, dirt, oil, and sweat can accumulate on your skin—that’s why it’s important to thoroughly cleanse your skin again before sleep. Use a cleanser formulated for your skin type again at night to effectively wash away any remaining build-up on your skin.
For acne-prone skin: If oily skin or acne breakouts are among your top skin concerns, you can also try using CeraVe Acne Control Cleanser as the first step in your routine. This cleanser is formulated to effectively remove dirt and excess oil, and gently exfoliate skin. It penetrates pores to help reduce the number of blackheads, whiteheads, and acne blemishes with 2% salicylic acid and oil-absorbing technology to minimize visible shine.
Step 2. Minimize the Look of Pores With a Retinol Serum
Research shows that since men’s skin produces more sebum, they have also been reported to have larger pores.1 A resurfacing retinol serum with soothing niacinamide and skin barrier-supporting ceramides—like CeraVe Resurfacing Retinol Serum—can help by minimizing the look of pores, reducing the appearance of post-acne marks, and improving the skin’s surface. This lightweight and fast-absorbing serum helps smooth skin texture when applied daily as part of your nighttime routine, without compromising the skin’s natural barrier.
For anti-aging: CeraVe Skin Renewing Retinol Serum can be swapped in during this step in your men’s skincare routine if anti-aging is your primary concern. This gentle daily retinol serum provides a variety of anti-aging benefits, such as improving the appearance of fine lines and wrinkles.
Step 3. Apply a Nighttime Moisturizer
Applying a P.M. moisturizer is the final step in this routine for men. CeraVe recommends choosing a soothing night cream that is rich, yet lightweight, and suitable for most skin types.
For normal skin: Look for a ceramide-infused moisturizer, such as CeraVe PM Facial Moisturizing Lotion, to help hydrate and soothe your skin while you sleep. This moisturizing lotion is non-comedogenic, so it won’t clog pores or cause acne flare-ups, and contains beneficial ingredients—like hyaluronic acid and niacinamide—to deliver long-lasting moisture benefits throughout the night.
When it comes to men’s skincare, it’s important to remember that there’s no “one size fits all” approach and that each individual’s skin has unique needs. If you have additional questions or concerns, it’s best to seek the advice of a board-certified dermatologist. To learn more about men’s skincare, check out this guide to choosing the best facial cleansers for men.
- “Dermatologists’ Tip Tips for Relieving Dry Skin.” American Academy of Dermatology, 2021.
More Skincare Tips & Advice
Skincare tips & advice4 Common Causes of Dry, Flaky Skin on Your Face
Skincare tips & adviceWhat Type of Skin Do I Have?
Skincare tips & adviceWhat’s the Ideal Cleanser for Your Skin Type?
Skincare tips & adviceWhat’s the Difference Between Lotion, Cream, and Ointment?
Skincare tips & adviceCeraVe Dry Skin Tips: Is My Skin Dry or Dehydrated?
Skincare tips & adviceDry Skin Remedies for Your Face, Hands, Feet & Body
Stay Informed On All Things Skincare
Sign up to receive information about new products, skincare routines, tips, and special offers.*